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Marketplace & SaaS Platforms

Marketplace & SaaS Platforms

Designing scalable, multi-sided products for growth-stage teams.

Intro

This case study represents our work across marketplace and SaaS platforms, where speed, clarity, and system consistency are critical to growth. These engagements typically involve products operating with multiple user types, complex interactions, and evolving business models.


Our role is to bring structure early and prevent design debt as platforms scale.

The context

The context

The context

Marketplace and SaaS products face a different kind of complexity than regulated or enterprise systems.

Teams often need to balance:

> Multiple user roles with competing needs

> Onboarding and activation across different personas

> Trust, visibility, and transaction clarity

> Rapid iteration without losing structural integrity

In these environments, clarity is a growth lever.

Representative engagements

Representative engagements

Representative engagements

Naz&Co partnered on product strategy, UX architecture, and interface systems.

Bridge

Designed to support clear interaction between creators and brands, with a focus on multi-sided flows, onboarding clarity, and campaign management experiences.

Unihour

Focused on marketplace UX, trust signals, and role-based journeys to support short-term work discovery and coordination.

Our role

Our role

Our role

Across marketplace and SaaS engagements, Naz&Co typically supports:

> Product structure and user flow definition

> Role-based journeys for multi-sided platforms

> Design systems that enable fast iteration

> Interface clarity across complex interactions

Our approach prioritizes structure first, ensuring products can evolve without accumulating usability or design debt.

The outcome

The outcome

The outcome

Stakeholders gained:

> Clear user journeys across multiple roles

> Reduced friction during onboarding and task completion

> Scalable UI systems aligned with product growth

> Faster iteration cycles supported by consistent design foundations

The result is products that move quickly without sacrificing clarity.

A note on confidentiality

A note on confidentiality

This case study summarizes our work across marketplace and SaaS platforms. Detailed walkthroughs and specific product implementations are shared through private conversations.


If you are building a multi-sided or SaaS product and value clarity over surface polish, this type of engagement may be a fit.

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